We are fearless, independent and original.  We are RAD.

Oh the stories we could tell...but the gist is this: RAD (Real Athlete Diets) was founded one day in March of 2014.

We are a one to two person company, depending on the day. Morgan has a day job, so I do my best to only wrangle him in when I really need it at this point.

What do we do? In a nutshell, we are a catering company that focuses on feeding ultra endurance athletes. This means a LOT of things, but mostly that your diet is a daily way of life for us and doesn’t cause us to flinch. We’ve got your back and then some. “Is everything you work with certified organic?” Absolutely not. Decades of experience has taught us that there are handfuls of farms, brands, etc. that follow organic practices with out being certified. We choose the best product we can for the time and project at hand.

The earth matters to us and so does how we package and present product. ALL of our packaging is/and will always be compostable/recyclable. We use organic whenever possible and work with as many local farmers/artisans as we can.

We have grown leaps and bounds. We have navigated out of individual meals (we no longer provide them) and focus on athlete camps, clinics/retreats and workshops, team summits, OI sales meetings and the occasional wedding. If it makes sense and feels right, we do it. If it doesn't, we don't. And that’s that.

We are beyond grateful to spend our time with endurance athletes who prefer playing in the dirt. You crazy cats fuel our fire and are our dearest most cherished friends. You truly are our family.

It's been a wild ride so far and we don't see it stopping anytime soon.

We've learned to follow our instinct and hearts, stay fearless, independent and original in what we do.

This is our journey. Thanks for jumping on board.

Best~

M+K

Kelly Bailey Newlon is a runner and a chef.  She is a graduate of The Culinary Institute of America/Hyde Park and has been cooking in professional kitchens as a line cook and/or pastry chef since she was a teenager. Although kale is her most consistent medium these days,  she has over a decade of work focusing on chocolate and has been fortunate enough to have made two birthday cakes for Julia Child. Kelly is also passionate about giving back to our community as often as possible.  She has been running since she was 5 and prefers dirt over road these days. She loves Great Danes+St Bernards, chocolate,  Hardrock and Morgan's sideburns <3 She is a complete geek when it comes to the sport of ultra running.

Morgan Newlon is a cyclist who really likes to eat.  He has experience in both the front and back of the house and has made a name for himself in the outdoor industry.  Morgan has spent time on the AT, worked on a cattle ranch and thrived on the adventure racing scene.  He has a long history in the Outdoor Industry (that is how he and Kelly met) and investing passion into his work.  Morgan loves all things on two wheels (he may have a bike addiction), Led Zeppelin and anything Kelly cooks for him (except eggplant!).